Consolidate Facebook Pixel on WooCommerce
Budget: $25.0 - $40.0
HOURLY / PART_TIME
⭐ 5.00 (4)
Romania
wordpress, php, facebook, facebook-api
We run a WooCommerce store (WordPress, self-hosted) selling digital design templates https://sportstemplates.net/. Our Facebook tracking setup is a mess and we need someone who actually knows Meta's ecosystem to clean it up.
The situation:
- We have 3 Facebook/Meta plugins installed at once. They're redundant and likely conflicting (duplicate events, double-firing, or events not firing at all).
- We have 2 Facebook catalogs and nobody knows which one is correct or actively syncing.
- We don't trust the data going into Meta right now.
What we need when you're done:
- One Facebook plugin handling everything, the other two removed cleanly (no leftover scripts, no orphaned pixel code in the theme).
- Pixel + Conversions API firing correctly with proper event deduplication (PageView, ViewContent, AddToCart, InitiateCheckout, Purchase, with accurate values and currency).
- One correct product catalog, synced automatically from our WooCommerce products, with the right feed and no duplicates.
- A short writeup of what you changed and why, so we're not back here in three months.
Skills required:
- Meta Pixel + Conversions API (server-side events, deduplication, event matching quality)
- Meta Commerce Manager / product catalogs and feeds
- WooCommerce + WordPress (comfortable in the theme and plugin layer)
- Ability to use Meta Events Manager / Test Events and Catalog diagnostics to verify your work, not just "set it and hope"
Open job