E-Commerce Catalog & Variants Revamp

I need a fresh set of expert eyes on my e-commerce store. Right now the product catalog feels messy and hard to navigate. The first priority is to rebuild the category tree and its subcategories so every item sits exactly where shoppers expect it... (Budget: $250 - $750 USD, Jobs: Copywriting, eBay, eCommerce, Product Descriptions, Product Management, Shopify, Website Optimization, WooCommerce)