Website UX Improvement Proposal Needed

I need a fresh, expert perspective on westcoastopticable.com and a clear, staged plan to lift the overall user experience. My priority is to make the site effortless to navigate, visually engaging, and easy to read on every screen size... (Budget: ₹12500 - ₹37500 INR, Jobs: Content Strategy, Graphic Design, HTML, Mobile App Development, PHP, Web Application, Web Design, Website Design, Website Development, Website Optimization)