WordPress Front-End Designer / Developer Needed (Existing Membership Website)

WordPress Front-End Designer / Developer Needed (Existing Membership Website) I am looking for an experienced WordPress designer/developer to redesign the front end of my existing fitness membership website. Important: I am NOT looking to rebuild the website or migrate to another platform. The existing WordPress backend, membership system, and content library should remain intact whenever possible. Scope of Work Website Redesign Modern, clean, premium homepage based on MY copy, pictures and references Mobile-first design Improved navigation and user experience New landing pages for Membership, Programs, and subsequent pages on front end to be redesigned / Coaching, and Corporate Existing Membership & adding another membership option and a digital download option (you are looking at redesigning home page and 3-4 other pages front end and for two new membership options integrating with back end and Sripe/ connecting to my instagram and current newsletter/ Keep current membership functionality Improve presentation and user flow Add Second Membership Tier Add a new VIP/Premium membership option Separate sales page Integrated into existing membership system Digital Downloads Implement a digital product section where customers can purchase downloadable PDF guides individually. Examples: Knee Pain Blueprint Shoulder Blueprint Back Pain Blueprint Warm-Up Guide Nutrition Guides Downloads should be easy to purchase and automatically delivered. Email Integration Integrate my email/newsletter platform with the website so that I can: Send newsletters easily Announce new content Promote new programs Reduce the number of separate systems I have to manage Content Management I would like the backend to be simple enough that I can: Upload a new workout or video Add a title and description Publish it quickly Update landing pages without needing a developer Design Style I prefer a modern, premium, minimalist aesthetic similar to high-end wellness and fitness brands. Clean. Professional. Strong typography. Excellent mobile experience. Ideal Candidate Expert in WordPress Strong front-end/UI/UX skills Experience with membership websites Experience selling digital products Familiar with email marketing integrations Can recommend simple automation solutions Communicates clearly and thinks like a product designer, not just a coder Please include examples of WordPress membership websites you've built or redesigned.