Website SEO & Optimization Required

I run a coupon and deals platform and I’m ready for a complete SEO refresh aimed squarely at higher Google rankings. The homepage and every category page are my top priority, but I want best-practice tactics applied across the entire site so users and search engines both love it... (Budget: ₹600 - ₹1500 INR, Jobs: Content Strategy, Google Analytics, Keyword Research, Link Building, Performance Tuning, PHP, SEO, Web Development, Website Audit, Website Optimization)