WordPress Web Designer / Developer — Electronic Music Label Website

WordPress Web Designer / Developer — Electronic Music Label Website: Mioli Music is an independent electronic music record label, artist platform, and event production company established in 2010. We're looking for an experienced WordPress web designer/developer to redesign and modernize: MioliMusic.com. This is a design + development project. We're looking for someone who can create a strong visual identity for the new site while also building a clean, reusable WordPress system that we can maintain and expand ourselves. The ideal candidate is both a strong designer and technically comfortable with WordPress, Gutenberg, responsive design, WooCommerce, and custom CSS/HTML. THE PROJECT: Mioli Music is rebuilding its website around four primary areas: MUSIC: Our record label catalog, new releases, artists, streaming/download links, and music content. EVENTS: Upcoming Mioli Music event landing page with ticket links through platforms that we can update on our own.
 STORE: A WooCommerce-based online store selling Mioli Music merchandise initially, with digital music downloads planned for the future. ARTISTS: A dedicated area for Mioli Music artists and projects. THE MOST IMPORTANT PART: REUSABLE RELEASE PAGES: A major component of this project is creating a repeatable release landing-page system. Every Mioli Music release will have a short URL based on our catalog numbering: miolimusic.com/001
 miolimusic.com/002
 miolimusic.com/003
 etc. These pages will function similarly to modern music smart-link / Linktree pages. A release page may include: * Release artwork
 * Artist
 * Release title
 * Catalog number
 * Spotify
 * Apple Music
 * Beatport
 * Bandcamp
 * YouTube
 * SoundCloud
 * Other streaming/download platforms
 * Social links
 * Release information
 The critical requirement is that we should not have to redesign each release individually. We want a reusable template/system where we can: Duplicate Release 001 → change artwork/title/links → publish Release 002. Custom coding, Gutenberg patterns, reusable blocks, custom templates, CSS, or other free WordPress-compatible solutions are welcome if they make this system easier and more reliable. We're much more interested in a clever, scalable implementation than simply creating 20 individual pages. DESIGN DIRECTION: We already have an established Mioli Music brand, catalog artwork, and visual history. We're looking for a contemporary electronic-music aesthetic that feels: * Modern
 * Minimal
 * Sophisticated
 * Visual
 * Slightly experimental
 * Strong on typography
 * Appropriate for an established electronic music label
 We're open to your design ideas and recommendations. We don't expect the designer to simply reproduce our existing website. If you see opportunities to improve the visual identity, navigation, user experience, mobile experience, or overall design system, we want to hear your ideas. References/inspiration will be provided during the project. WORDPRESS / TECHNICAL REQUIREMENTS: The website will be built on WordPress. We're open to the designer recommending an appropriate WordPress theme. Important: Any theme is acceptable, provided it has a free version. We want to avoid creating a website that depends on expensive subscriptions or proprietary systems. We are also open to using: * Gutenberg / WordPress Block Editor
 * Elementor Free
 * Custom CSS
 * HTML
 * Basic PHP
 * WordPress templates
 * Gutenberg patterns
 * Reusable blocks
 * Custom code
 Elementor Pro or other paid page-builder upgrades will not be used. The goal is to keep the website lean, fast, affordable, and easy for us to maintain. We strongly prefer solving problems with native WordPress functionality or clean custom code rather than installing a plugin for every feature. WOOCOMMERCE: The store will use WooCommerce. Initial products will primarily be Mioli Music merchandise created and added to the store by us. Future functionality will include digital music downloads. The designer should be comfortable creating a WooCommerce experience that feels like part of the Mioli Music website rather than a generic WooCommerce store. Once the store is completed we will be importing our products and designs. EVENTS SYSTEM: The Events section should be extremely easy for us to maintain. Our ideal structure is: Upcoming Events Linktree Style Landing Page: MIOLI MUSIC & FRIENDS @ VENUE EXAMPLE 1 [ Eventbrite ]
 [ Resident Advisor ]
 [ Posh ]
 [ Dice ]
 [ MORE INFO ] MIOLI MUSIC FESTIVAL @ VENUE EXAMPLE 2 [ Eventbrite ]
 [ Resident Advisor ]
 [ Posh ]
 [ Dice ]
 [ MORE INFO ] The ticket buttons will lead to external ticketing platforms. The More Info button will lead to an individual Mioli Music event page. We typically have 2–5 upcoming events at any given time. We want to be able to easily: * Add an event
 * Duplicate an existing event
 * Change event artwork
 * Change event information
 * Add/remove ticketing platforms
 * Change ticket URLs
 * Remove past events
 The individual event pages should use a reusable template. ANALYTICS / TRACKING AWARENESS: Tracking and SEO are important parts of the overall website redesign. The website already has a Google Analytics implementation and we are building a structured Meta Pixel / advertising tracking strategy. The designer/developer will not be responsible for implementing our tracking system, but should understand how tracking pixels and conversion events work and should build the website in a way that doesn't interfere with them. We will eventually use tracking for things such as: * Music release visitors
 * Streaming/download activity
 * Merchandise visitors/purchasers
 * Event/ticketing visitors
 * Retargeting audiences
 Understanding the distinction between page tracking, conversion events, outbound links, e-commerce events, and advertising pixels is a major plus. SEO: The new website should be built with strong technical SEO fundamentals from the beginning. This includes consideration for: * Clean URLs
 * Page hierarchy
 * Heading structure
 * Metadata
 * Image optimization
 * Internal linking
 * Mobile performance
 * Page speed
 * Structured content
 * Social/Open Graph sharing
 * Indexable music and event pages
 We're particularly interested in building a site architecture that can grow with a large music catalog. RESPONSIVE DESIGN: Everything must work beautifully across: Desktop → Tablet → Mobile The release landing pages are particularly important because we expect a large percentage of traffic to arrive from Instagram, social media, music platforms, and advertising on mobile devices. WHAT YOU WILL BUILD: The initial project will include: 1. Homepage Complete redesign of the Mioli Music homepage. 2. Music section Reusable design/template for the music catalog. 3. Artist section Reusable artist profile/page design. 4. Events landing page Easy-to-update upcoming events interface smart-link style system. 5. Individual event template Reusable event page design. 6. Store WooCommerce design/customization. 7. Release landing-page template Reusable /001 /002 /003 smart-link style system. 8. Responsive layouts Desktop/tablet/mobile versions. 9. Design system Consistent: * Typography
 * Buttons
 * Colors
 * Spacing
 * Cards
 * Navigation
 * Images
 * UI elements
 10. Handoff/documentation We want to be able to manage the site ourselves. Documentation should explain how to: * Create a release
 * Duplicate a release
 * Update streaming links
 * Add an event
 * Duplicate an event
 * Change ticket links
 * Add/remove ticket platforms
 * Update WooCommerce products
 * Make basic content/design changes
 WHAT WE'RE LOOKING FOR: Must have: * Strong WordPress experience
 * Strong visual/UI design skills
 * Responsive web design experience
 * Gutenberg / Block Editor experience
 * WooCommerce experience
 * CSS/HTML experience
 * Ability to create reusable templates/systems
 * Understanding of mobile-first design
 * Ability to work independently
 Strongly preferred: * Experience with electronic music / record labels / artists / DJs
 * Experience with entertainment websites
 * Experience creating smart-link / Linktree style landing pages (with custom buttons)
 * WordPress custom development
 * Basic PHP
 * SEO knowledge
 * Google Analytics knowledge
 * Meta Pixel/tracking knowledge
 * Experience building sites with minimal plugins
 IMPORTANT: WE ARE NOT LOOKING FOR... We're not looking for someone whose primary approach is: "Install a theme + Elementor Pro + 30 plugins." We want a clean, thoughtful WordPress implementation with minimal clutter. We're especially interested in someone who can look at a requirement and say: "We can build that as a reusable Gutenberg pattern/custom template instead of installing another plugin." PROJECT STRUCTURE: We're initially looking for someone to complete the website redesign + reusable template system + documentation/handoff. We want to be able to manage the site ourselves after completion. Potential for ongoing work If the relationship works well, we'd also be interested in developing an ongoing relationship with the designer/developer. Future work could include: * New website features
 * Additional templates
 * WooCommerce store development
 * New release-page functionality
 * SEO improvements
 * Performance optimization
 * Landing pages
 * Event pages
 * Site maintenance
 * Custom WordPress development
 So while the initial engagement is project-based, there is potential for ongoing work. HOW TO APPLY Please include: 1. 3–5 WordPress websites you've designed/developed 2. At least one example of a music, entertainment, artist, e-commerce, or similar creative website. 3. Examples of Gutenberg/Block Editor work 4. Examples of responsive/mobile landing pages 5. Your WooCommerce experience 6. Your experience with custom CSS/HTML/PHP or WordPress development 7. Your experience with analytics / Meta Pixel / conversion tracking 8. How would you build our reusable /001 /002 /003 release-page system? 9. What WordPress theme/architecture would you recommend for this project and why? 10. Estimated project timeline 11. Your availability for ongoing work after the initial project One important question How would you approach building a system where Mioli Music can create Release 001, duplicate it to create Release 002, change the artwork and streaming links, and publish it — without requiring a developer every time? Please answer this specifically in your proposal. About Mioli Music Mioli Music is an independent electronic music label and event production company established in 2010, with releases and events spanning the US and international electronic music scene. We're building this website as a long-term platform for our music catalog, artists, events, merchandise, and future digital products. We're looking for someone who wants to build something clean, creative, scalable and genuinely useful WordPress website.