WordPress + WooCommerce Performance Specialist Needed — Meta Ads Landing Page Drop-Off
Presupuesto: $100.0
FIXED /
⭐ 0.00 (0)
ARG
wordpress, web-programming, woocommerce, landing-pages, php, css, html
Cualificaciones preferidas
- Experiencia: Experto
About the Project
I run a WooCommerce ecommerce store on WordPress and am experiencing a significant discrepancy between Meta Ads Link Clicks and Landing Page Views.
Currently, approximately 50% of Meta link clicks are not becoming Landing Page Views.
I need an experienced WordPress/WooCommerce performance specialist to identify the root cause and fix the underlying technical issues.
This is NOT simply a request to improve PageSpeed scores. I need someone who can investigate the complete journey:
Meta Ad → Link Click → Website → Landing Page → Meta Landing Page View
Website Stack
WordPress
WooCommerce
Elementor
Porto Theme
Meta Pixel
Meta Ads
Mercado Pago
Multiple WooCommerce plugins/integrations
CDN/cache configuration
Mobile-heavy traffic
WHAT I NEED YOU TO INVESTIGATE
META ADS → LANDING PAGE TRACKING
Determine why there is such a large difference between:
Link Clicks → Landing Page Views
Check:
Meta Pixel implementation
PageView event
Landing Page View tracking
Pixel loading
Browser-side tracking
Conversion API, if applicable
Event duplication
Consent/cookie behavior
Meta parameters
Redirects after ad clicks
URL parameters
Tracking failures on mobile/Safari
WEBSITE PERFORMANCE
Audit the website specifically for real-world loading performance, particularly on mobile.
Check:
TTFB
Server response time
Core Web Vitals
LCP
INP
CLS
JavaScript execution
Render-blocking resources
CSS
Elementor assets
Porto Theme assets
WooCommerce scripts
Image optimization
Lazy loading
Font loading
Third-party scripts
Plugin overhead
MOBILE / SAFARI ISSUES
A significant portion of our traffic comes from mobile.
Please test:
iPhone/Safari
Android/Chrome
Slow mobile connections
Different landing pages
Meta in-app browser
I want to know whether users are clicking the ad but abandoning before the page is fully loaded or before Meta registers the Landing Page View.
TECHNICAL ISSUES
Check for:
301/302 redirects
HTTPS redirects
DNS/hosting problems
CDN configuration
Cache configuration
JavaScript errors
Failed network requests
Plugin conflicts
Elementor issues
WooCommerce AJAX requests
PHP/server performance
Database performance
API/third-party requests
DELIVERABLES
I expect a proper technical diagnosis, not just a list of generic recommendations.
Please provide:
The root cause or causes of the Link Click → Landing Page View drop-off
Evidence showing what is causing the problem
Recommended fixes
Implementation of the required fixes
Before/after performance measurements
Verification that Meta tracking is working correctly
Confirmation that the fixes did not break WooCommerce functionality
IMPORTANT
Please do not simply install another caching or optimization plugin.
I already have an existing WordPress setup and want someone who can understand the current architecture, identify the actual bottleneck, and make targeted changes.
The priority is:
Real-world conversion performance over PageSpeed score
I care about whether a person clicking a Meta ad can successfully load and interact with the landing page.
IDEAL CANDIDATE
You should have strong experience with:
WordPress performance optimization
WooCommerce
Elementor
Mobile performance
Core Web Vitals
JavaScript debugging
Chrome DevTools
Safari/WebKit debugging
Meta Pixel
Meta Ads tracking
Conversion API
GTM/event tracking
CDN/cache optimization
PHP/MySQL
Hosting/server optimization
BONUS
Experience with ecommerce stores running Meta Ads at significant traffic volumes is highly preferred.
TO APPLY
Please answer these questions:
Have you diagnosed Meta Link Click → Landing Page View discrepancies before? Give an example.
How would you investigate a situation where Link Clicks are 2× Landing Page Views?
What tools would you use to diagnose the problem?
Have you worked with Elementor + WooCommerce before?
Have you debugged Meta Pixel/CAPI implementations?
Please provide 2–3 examples of WordPress/WooCommerce performance problems you personally diagnosed and fixed.
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